Aug 28 2019

Patagonia integrates real-time local inventory into the online shopping experience.

Locally now powers online-to-nearby shopping for users globally.

By Mark Strella   VP Client Success , Mike Massey   Founder / President

Patagonia, the essential clothing and gear maker, has teamed up with Locally, the definitive online-to-offline shopping platform, to lead shoppers to the best place to complete their purchase nearby. With the new Locally integration, shoppers across the globe can use to find merchandise at their favorite Patagonia company stores or independent outdoor and specialty shops.

How's it work?

Begin your journey by cruising on over to the Patagonia Store Locator page, where you'll see a Locally-powered bringing nearby store details and real-time inventory information to the fingertips of shoppers across North America, Europe, and Asia. A custom design ensures that the enhanced content made possible by Locally's connections to thousands of Patagonia dealers meshes seamlessly into the's site experience.

From there, head over to a product page. Pick your personal favorite Patagonia item, or head straight to the Women's Torrentshell Jacket. Pick a color/size - we recommend Black, Medium - and then hit Check Store Availability. Enter your own zip, or check out the results in a place like New York City (try the zip 11222).

Patagonia Dealers! Let's get started

Real-time inventory availability is provided by retailers of all sizes, around the globe. Get started by claiming your account and setting up your free inventory feed to have your inventory discoverable by local shoppers on

Don't stop there. Locally's extended toolset for retailers allows to easily embed your Patagonia selection onto your own website, feature it via our Premium Tools for retailer sites, and even display it on Google via our Google "See What's In Store" Connection. Learn more about our extended offerings for retailers at

About Mark Strella

Mark met Locally's founders while running a business alliance in New Orleans and became one of the first members of the team. At Locally, he leads all things client-facing.   View all posts by Mark

About Mike Massey

Mike is a third-generation specialty retailer and owner of [Massey's Outfitters]( in New Orleans. He pioneered both e-commerce and marketplace sales before realizing that shopper behavior was changing and brick and mortar needed a paradigm shift to keep up. At Locally, Mike is the head of strategy, operations, and [partnerships](  View all posts by Mike

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