Apr 15 2019

New Balance Launches Brand New Store Pages

Locally now officially powers Store Pages for 220 New Balance stores in the US and Canada with our premium tool, Shop In Shop.

By Tom Whelan   Retailer Activation Manager

Detailed content blocks. Store reviews. Social media plug-ins. Local events and announcements. Accurate, in-stock product info, and more. New Balance just launched their shiny, new, Locally-hosted store pages for brand stores all across Canada and the United States. Let's take a look at these store pages and what they mean.

Heading to newbalance.com/stores or stores.newbalance.com allows shoppers to easily find their nearest New Balance brand store. Selecting "Store Pages" directs the shopper to that location's Store Page, a content-rich, store-managed landing page with everything you need to know about that store.


Shop In Shop offers a completely seamless experience for shoppers, allowing them to participate in truly local shopping in a much needed way. It also uses the latest SEO tactics to help capture those increasingly valuable top spots in local and mobile search results, guaranteeing that New Balance's best stores won't be pushed down to the bottom of local search results.

More about Shop In Shop


About New Balance:

At New Balance, our job is to aid athletes in their pursuit of excellence, whether that means helping professional athletes set records and win medals or propelling everyday athletes to achieve a new PR, run their first 5K or just to live a more healthy and active lifestyle.

Our products are the perfect blend of function and fashion, giving you the performance technology you need and the style you want. Our associates around the world bring these goals to life with their high-level skills and creativity. While we offer the best product on the market, we’re also equally committed to giving back. So while we look to succeed, we believe in ensuring others have the same opportunity.

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About Tom Whelan

A recent Loyola New Orleans graduate, Tom's love for the outdoors and economics drew him to Locally where he analyzed the impact of inventory sharing on consumer click behavior across the platform. He now manages retailer recruitment and activation.   View all posts by Tom

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