Oct 31 2018

Plum River and Locally Team Up to Drive Smarter Retail

By Teddy Schiavoni   VP Business Development

Denver, October 24, 2018 – Leading procurement and B2B ecommerce provider PlumRiver LLC has partnered with Locally to bring product inventory assortments for multiple brands and endless-aisle, ship-to-store functionality to independent and specialty retail outlets. This new enhancement to Locally’s retailer services will be delivered through PlumRiver’s proprietary “ship-to-store” technology, which can be integrated with its B2B sales and ecommerce applications, including its best-in-industry Elastic platform.

"We are delighted to partner with a forward-thinking company like Locally to help expand the independent outdoor retail channel for the benefit of consumers, retailers and manufacturers,” said Whit Johnson, PlumRiver Principal. “To help independent retailers and brands compete in today’s market we must offer the same level of communication, efficiency and positive omni-channel purchasing environment as large retailers while bringing to consumers a fulfilling online and in-store experience wherever they choose to shop."

Building upon the online-to-offline consumer shopping experience that Locally has pioneered, shoppers will no longer be limited to inventory available at their favorite nearby retailer but can now select and purchase online for in-store pick up from product inventories covering the biggest outdoor and lifestyle brands. It will not only give consumers local access to more brand-name products but is expected to help outdoor and lifestyle product manufacturers increase sales delivered through smaller independent and specialty retail channels.

Locally and Plum River Team Up

“At Locally we have been dedicated to creating solutions for bringing brands, retailers and consumers together through the convenience of ecommerce and a local, full service, in-store shopping experience,” said Mike Massey, Locally Founder and President. “This new partnership with PlumRiver, utilizing their proprietary wholesale procurement technology, adds an entirely new dimension as we continue leveling the playing field by helping specialty retail not only survive but thrive in an increasingly competitive environment.”

About PlumRiver LLC

Founded in 2003, PlumRiver LLC is a leading provider of B2B ecommerce software solutions. Easy-to-use, web-based applications are tailored to the needs of manufacturers and wholesalers of footwear, apparel, outdoor, sporting goods and other segments of the specialty retail market. In early 2016 PlumRiver acquired Elastic Suite, Inc. to expand its B2B ecommerce platform offering to include merchandising, assortment planning and digital catalogs. Elastic helps both manufacturers and retailers achieve efficiency-driven cost savings and incremental sales growth. Cost savings come through streamlined order entry, digital catalogs, print reduction, resource optimization, inventory management, online payment functionality and product sample reduction. Increased sales revenues come through customized retailer/dealer applications, strategic sales planning, digital merchandising, complex pricing incentive programs, history-driven selling, strengthening brand equity, segmented sales capability and increased client acquisition/retention.

PlumRiver’s B2B platforms serve clients representing some of the world’s largest and most iconic brands in the outdoor, sporting goods, apparel and footwear industries. Selected clients include: Patagonia, The North Face, Timberland, Volcom, Asics, Seirus, Pearl Izumi, Rawlings, TYR, Fjällräven, 2XU, Boardriders, Crocs, Puma, Oakley, Reebok/CCM, Bauer, Easton, Spyder, Burton, Reef, Hurley, Fila, Kuhl, Nidecker, Black Diamond, Majestic, Smith Optics, Bushnell, Lowe Alpine, Rab, Simms Fishing, Lole, Carter’s, Smartwool, Speedo, Golfino, Hi-Tec, Bell, OshKosh, Vans and CamelBak. For more information visit or www.elasticsuite.com.

About Locally

Locally provides an intersection where brands, retailers and shoppers can meet, bringing the convenience of ecommerce to the local shopping experience. We help shoppers find their favorite products and brands at local, stocking dealers. Locally was founded in 2014 as a response to changing consumer behavior. As shoppers have increasingly turned to digital devices for decision making, Locally connects them to nearby purchasing options while also helping brands and retailers optimize their inventory and marketing

About Teddy Schiavoni

Teddy's years of experience in B2B, B2C, go to market and wholesale channel provides our team with key insight as we scale Locally. His deep business connections around the globe enable him to market Locally as an international platform solution.   View all posts by Teddy

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