Nov 08 2018

The Liing is coming and Clek is helping shoppers find it

Clek uses Locally tools to help pre-sell Liing

By Kelly Nelson   Business Development - Baby & Toy

Clek + Locally partner to help shoppers find Liing

After 5 years of research and development, Clek has finally revealed the new Liing Infant Car Seat to the public. The long-awaited Liing is the latest in the Clek family of high-performance car seats.

New Clek Liing Infant Car Seat

Clek's go-to-market strategy is to connect shoppers with the local stores that will be receiving the first shipments of Liing infant seats within the specialty channel. While the ship date is still a few months out, brand-loyal retailers are already building waiting lists and taking pre-orders for this exciting product launch.

Call-out for stores pre-selling Liing

To support consumers in pre-ordering the Liing, Clek has added call-out banners to their Locally-powered Store Locator for stores who have ordered and who are accepting early orders from shoppers. Additionally, Clek has added Locally-powered "Pre-Order Locally" buttons that will connect brand patrons with local stores who are participating in the first shipment and product launch to the Liing product page.

Pre-Order Liing

We are parents who value safety and style, comfort and convenience. We design seats that provide best-in-class safety features that our retailers can feel confident selling and using with their very own kids. Launching our newest addition, the Liing infant seat, with specialty was the obvious choice. We have always valued our relationship with this channel and more importantly is an integral part of our success story.

Jennifer Lumley, Founder, Clek Inc.

Chris and Jen Lumley, Clek founders

Next steps for Clek retailers:

  1. Claim your company account
  2. Log in and take control of your store listing
  3. Connect your inventory
  4. Accept payments and holds for in-store pickup
  5. Pre-sell Clek Liings!

Bonus: Add in-store events to drive additional store visits AND add your in-stock inventory to your Facebook page

About Kelly Nelson

Kelly has over 20 years of experience in the baby industry having worked for her family's 3rd generation baby store, blogged for an industry publication, and served on industry committees. At Locally, Kelly uses her experience to help baby and children's products manufacturers and retailers leverage the web to promote in-store traffic.  View all posts by Kelly

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