Nov 01 2017

ASTRA's Neighborhood Toy Store Day: Call Out Special Shops

By Tammy Mercure   Content Manager

ASTRA, the American Specialty Toy Retailing Association, is one of our channel partners. One of their big events for the year is Neighborhood Toy Store Day. Kicking off the holiday season on November 11th, 2017, your local independent toy store will be celebrating. Stores will be showcasing the new hot toys for the season and their own curated selection of great gifts (one of the best reasons to shop local!). In addition, they will have family-friendly activities and more.

How do you find the closest participating to you? ASTRA made a special section of their website just for the event and did a special call out on their map.

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Each participating shop gets biased (they pop to the top of the map search area), gets a bright call out banner, and a special larger pin! It encourages shoppers to give special consideration for those shops for that event and before!

If you are a toy shop that wants to participate and get added to this special call out, contact Dee Marsden, Associate Manager, Marketing and Communications for ASTRA.

If you are a brand that would like to have a similar call out, email Kelly and we can get started with a demo! You can also easily install an additional map with just this subset too.

About Tammy Mercure

Tammy is a photographer and visual content producer. With a 16 year career in academia as a background, she has experience with digital technology and people. At Locally, Tammy manages everything content-related for clients.  View all posts by Tammy

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